# Arzo

> AI college counselor for high school students. Built by a Yale grad and first-gen student. Arzo coaches — it never writes for you.

Arzo helps students with every part of the college application: essay coaching (Common App personal statement, UC PIQs, all supplementals), activity description writing, school fit assessment, and application planning. Free to start; Pro plan at $29/month.

## Pages

- [Home](https://tryarzo.com): Overview of what Arzo does and who it's for
- [Why Arzo](https://tryarzo.com/why-arzo): Founder story and product philosophy — built by a first-gen Yale grad who navigated college apps alone
- [Pricing](https://tryarzo.com/pricing): Free plan (2 essay sessions, 3 profile reviews) and Pro at $29/month or $278/year
- [FAQ](https://tryarzo.com/faq): Answers to common questions about the product, pricing, privacy, and how sessions work
- [Blog](https://tryarzo.com/blog): College admissions advice from a former Yale alumni interviewer

## Blog Posts

- [AI Tools for College Applications: What Actually Helps (and What to Avoid)](https://tryarzo.com/blog/ai-tools-for-college-applications): Guide to evaluating AI tools for college admissions — distinguishing AI coaches (good) from AI essay writers (risky), and what to look for
- [How to Write the Common App Essay](https://tryarzo.com/blog/common-app-essay-guide): Step-by-step guide to brainstorming, drafting, and revising the Common App personal statement
- [How to Build a Balanced College List](https://tryarzo.com/blog/balanced-school-list): Framework for building a school list with safeties, targets, and reaches
- [What Admissions Officers Actually Look For](https://tryarzo.com/blog/what-aos-look-for): Inside perspective on how AOs read applications and what makes essays stand out

## Key Facts

- Founded by Brian, Yale graduate and former Yale alumni interviewer
- Arzo never writes essays — it coaches students to write their own
- Essays are private and never used to train AI models
- Supports: Common App personal statement, UC Personal Insight Questions, all supplemental essays
- Free plan available; no credit card required